On May 15, 2025, the "2025 Creative Championship: Activating Museum Creativity" award ceremony, a core activity of the 2025 International Museum Day series, successfully concluded at the Shandong University (Qingdao) Museum! After two seasons of dedicated work, the competition ultimately selected one first prize winner, three second prize winners, three third prize winners, and ten honorable mentions. LORD & Nature Center® provided a creative support grant of 28,500 RMB, injecting strong momentum into young museum creative endeavors.
Quick Overview of The Competition's Key Highlights
The Creative Championship® (Global Creative Championship) is based on the principles of "participation, sharing, and growth," focusing on "creativity without boundaries." This year's Activating Museum Creativity Competition, based on the "Survival Exploration: Dinosaurs and Humans" themed exhibition, adopts an innovative model of "competition + exhibition + IP incubation and output." Following the latest definition of a museum from the International Council of Museums (ICOM), it connects universities, museums, and cultural and creative enterprises to build a collaborative innovation platform for industry, academia, and research. This not only activates the creative value of museums but also cultivates new-era cultural and creative talents.
Never Stop Walking: A Look Back at Race Milestones
On May 18, 2023, International Museum Day, the first stop of the event was held at the Communication University of China, where the "Innovation Forum on the Cultural and Museum Track" was held at the China Advertising Museum. Song Xinchao, former Deputy Director of the State Administration of Cultural Heritage and Chairman of the China Ancient Sites and Monuments Protection Association, attended the forum and delivered a speech. Bai Jie, Vice Chairman of the Chinese Museums Association and Chairman of the Cultural and Creative Products Professional Committee, Zhang Hongsheng, Executive Dean of the School of Cultural Industry Management of the Communication University of China, Guan Jian, former Director of the Research Office of the Beijing Museum of Natural History and President of Beijing LORD International Cultural Development Co., Ltd., and other experts and scholars in the field of cultural and museum studies gathered together. CCTV, BTV and other media provided full coverage of the event.
April 20, 2024: The second stop was at Shandong University Museum (Qingdao), launching the second season of the competition as a pre-event for International Museum Day on May 18, 2024. The event focused on integrating exhibition and learning, creating a platform for university students' innovative practice.
July 15, 2024: Judging was conducted at the Exhibition and Learning Workshop in the National Museum of China's Yizhuang office area. A judging panel composed of authorities from government, academia, and business rigorously selected high-quality works from multiple dimensions, including policy, academics, and the market.
May 15, 2025: An awards ceremony was held at Shandong University Museum (Qingdao). Leaders from the Shandong University (Qingdao) Party Committee and the museum delivered speeches. The president of LORD Beijing presented the winners with LORD Creative Support Funds, witnessing and further promoting the practical application of industry-academia-research collaboration.
Related mMedia Reports >>
CCTV http://news.cctv.com/2023/05/18/VIDE7lW3t4jxAMxJBxhgFRwn230518.shtml
BTV https://item.btime.com/44ngo4irkle9ddqdcu2g8kpc39j
CRI https://edu.cri.cn/20230519/8997ac98-a76e-10d3-750c-3bf672f25457.html
CRI https://edu.cri.cn/2024-04-22/4851276d-9dcb-9216-5a51-36f57c2e254b.html
CRI https://edu.cri.cn/2024-04-22/955fa1b7-f597-75d0-39a4-19c57b903f4c.html
SOHU：https://www.sohu.com/a/776464573_121726384
Qingdao Daily https://www.guanhai.com.cn/p/313399.html
Qilu Evening News https://www.qlwb.com.cn/videoDetail/23690617.html
Qilu Yidian https://www.toutiao.com/article/7359826167731569192/?upstream_biz=doubao&source=m_redirect&wid=1739276457122
NetEase：https://m.163.com/local/article/J0FM4VV404379D5K.html
CRI https://edu.cri.cn/old/20240716/a54867ad-da58-f7e2-13cd-be19b1877e72.html
BRTV https://m.btime.com/item/43sm0a0cvro848bkrdpndn70u47
SINA：https://finance.sina.cn/2024-07-17/detail-incemisz7244547.d.html
Next Stop – More Exciting Stories Await!
The Creative Competition – Activating the Museum Innovation Track – is about to embark on a new journey! Stay tuned for more creative museum experiences and deeper industry-academia-research resource connections!
We also extend a sincere invitation to more industry partners to join us in creating a win-win situation!
